Pojďme na jedno s...
Client
Radim Fiala
Type of order
Cooperation
Credits
Adam Koukola
"Pojďme na jedno s..." is a talk show in which famous actors Radim Fiala and Jan Čenský (known mainly from the series Ordinace in the Rose Garden 2) together with traveller Lukáš Socha talk not only about the life of an actor and travelling. They will also tell stories about filming, theatre, backstage and travelling, accompanied by video projections and photographs.
The main symbol of the visual identity is a pint glass, which is meant to focus on the main point of the event (a conversation over a beer). The pint is stylised in cartoon form to give it a friendly and non-technical look. Photos of the main characters are embedded in the bubbles.
In visual identity applications, it is most common to work with only 3 pints to indicate a conversation between 3 actors.
The colours are chosen to match the shades of pale beer, combined with a warning orange.